SEO for Lawyers – Gaining Personal Injury Leads

lawyer seo

If you’re a lawyer, you know that personal injury leads are extremely valuable. That’s why SEO is one of the best resources for getting the leads you’re after. If you’re new to law, or have no knowledge at all of law, you should know that cases that involve car accidents can often times yield the highest return on time spent. In fact a single personal injury case could amount to over a million dollars! For a single lawyer that is a pretty huge deal.

The guys over at Lawyer SEO spoke with us about some of the strategies that law firms can do to get more leads. The strategies you’ll get are not necessarily anything we’ve tried, however we trust Lawyer SEO knows what they’re doing. So without further ado, here’s our top 2 tips for law firm search engine optimization

Pick a Good Domain Name

One of the biggest problems that lawyers run into is that they usually pick a domain name that is their name. We understand that it’s relatively traditional, however you need to know that in search engine optimization it’s important to have a domain name that tells a little about what you do. This not only tells the search engines what you do, but it also tells your prospective clients. An example of this might be “jcmarriagelaw” or “vcpersonalinjury”. By placing your initials at the beginning of your domain name, you can remain somewhat true to old traditions while also adding whatever it is you specialize in.

One of the biggest reasons for doing this is that if you specialize in bankruptcies, a person will know it right away. If you specialize in divorce, people will see that too. It will put you above your competition if you have this down because search engines will find you to be the most relevant search result in comparison to others. However SEO doesn’t just end here.

Build Your Website

The next thing that you need to do is add a lot of content. You should have several pages of content on your website to cover what it is you specialize in. An easy way to figure out what to write is to ask yourself questions that begin with the words “who”, “what”, “where”, “when”, “how” and “why”. These are all the beginning words of questions that your potential clients may ask. An example of this could be “how much money could I get for being hit by a truck?” or “who do you call when you get into a small car wreck” or “what do I do when my wife has handed me divorce papers?”

Many of the above questions could be asked by several people on a daily basis. If your website answers those questions then you’re more likely to get picked when someone is looking for your services. So by “build your website” we actually mean to say that you need to add a lot of content to help users.

Personal injury law is one of the most lucrative specialties that you can engage in. Go ahead and click here to learn about personal injury law if you’d like to get more info. You might just end up switching over to that niche!

Education for career preparation

It is vital that you start thinking about your life after high school right now so that you may take the measures needed to in any profession you might select despite the fact that you might think you are too young to worry about your future profession. A lot of measures include selecting the right high school, registering for the lessons that are required, earning good grades, participating in programs, getting work experience and constructing a curriculum vitae. It might seem mind-boggling trying to select a profession before you finish high school, but constantly remember that it is too early to alter your career path with no one says you have to determine now.  

There are lots of different variables that go into selecting a career course. To establish the profession you want to enter you need to consider your interests, the length of time you want to be in school, the amount of money you want to make, the type of work you’d like to do, the prospect of job growth and job trends in the marketplace – seems like a lot, but that is only the tip of the iceberg. The earlier you start to think about possible professions, the more opportunities before making important decisions you will have to research them. Luckily, there are lots of people, applications and tools available to you to help determine what you’d like to do.

Find Yourself  / What do you love doing? / What do you’d like to do?  / Whenever you think ahead ten years, what do you see yourself doing?

It’s difficult to get a handle on those questions when you are a teen. As a CPS student, you may use a Career Consulting firm to help figure it out. You make many choices – what to wear, who to hang out with, how to spend your time after school every day. You may be affected by a couple of the choices you make now for the rest of your life. That’s why it is crucial to learn how to make choices that are great.

Studying Professions. / Once you have figured out the things you love to do and the things you do well, you can start researching careers that include abilities and your interests and also the instruction needed, regular wages made possible job openings.

Make A Strategy / What does it take to get where you want to go? Contain schooling after high school in your plan from the start, since it is a requirement for most good-paying jobs. But leave yourself lots of time and space to alter your mind about particular career paths. Work the plan once you have a plan. Do the measures on the way each year to keep on the right path toward graduation and school instruction.